Koru Logo Design for New Zealand Business Companies

Koru is a popular logo design icon used by new business companies to enhance their brand identity. Many graphic and logo design companies get a frequent request by NZ businesses to include the koru icon as part of their logos. Integrating koru design in the logo is sure-fire technique to build kiwi identity.

The koru has a very simple shape. It is a challenge to logo designers to use it in different and unique way so as to build a unique identity for the NZ companies.

But what exactly is a Koru? Koru in Maori means a loop. It represents a spiral shape of the unfurled silver fern leaf or frond. The outer part of the circle shows continuous growth and inner circle is for the origin of life.

In Maori culture, koru symbolises new life, growth, strength and inner peace. It is a popular and important part of Maori art and craft. Koru is shown in creative manner in bone carvings, tattoos and crafts for spiritual peace.

Koru has been used by major NZ companies like Air New Zealand. Here we are showing some creative and exclusive Logo design which has Koru symbol integrated in the layout.

You can add a spectacular dimension to your by adding Koru to the artwork as it is supposed to bring in good luck, prosperity and growth along with a aesthetic feel.